Goodbye 2006, and hello 2007

Intro:
Read the article "A Bumpy Ride ahead" on The Guardian,Monday December 18, 2006, I have some thought.

Firstly, in 2006,there were some "big issues" happened.For example, the competition between Rupert Murdoch and Google;BT's final launch of broadband TV service and BskyB. Although it is said by the Guardian that " The more things changed, the more they seemed to stay the same", i think these big issues should indicate revolution within the media.

If we look carefully at these happened, most of them are related to new media--internet or broadband.PR, with a close relation with media, should be influenced, at least to some extent.